Once regarded as a niche product with
maybe 2% share of total U.S. window sales, fiberglass products have
gained traction during the last few years. The most recent market report
jointly released by the American Architectural Manufacturers
Association and the Window & Door Manufacturers Association shows
fiberglass with a 3.2% share of market, fiberglass chopped strand mat with 2.6% of
remodeling/replacement. More contractors are installing them because
more homeowners are asking for them.
Two
factors have helped push fiberglass windows out of the niche category
and toward the mainstream: More manufacturers — including Marvin Windows
and Doors, Pella Corp., and Milgard Windows & Doors — offer
fiberglass products, and more homeowners know about them.
Companies
that offer both vinyl and fiberglass, or all three — wood, vinyl, and
fiberglass — windows, see stronger interest in fiberglass. Another
selling point: The fact that because the window is, in effect, all
glass, it comes without the frame expansion and contraction, which can
cause vinyl windows to lose their dimensional integrity. There is never a
seal failure on fiberglass windows.
Contractors
who install fiberglass say that cost alone makes it unlikely that
fiberglass will rival wood and vinyl in market share, but it is becoming
a product of demand. If it’s 3.5% now, fiberglass’ market share will be
10% or 12% in the foreseeable future.
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